What is Amazing Forest

Yes, the Amazon rainforest is being cut down as you read this. 17% is already gone. The world’s lungs - as it’s referred to - is decreasing in size. Yes, everyone knows this. But what can we really do about it? The Amazing Forest is a chance to do something right from where you are, sitting in your chair, a few clicks and USD 60 away.

Amazing Forest is the venue where people from all over the world are combining their efforts into one single strain to restore the Amazon rainforest to its original state.

We sell trees. Not trees to be delivered to your door, but to be planted on your behalf, in your name, in a designated specific area of the Amazon rainforest. The trees being planted are new trees. So, instead of preserving already existing areas of the rainforest, the Amazing Forest is actually reversing deforestation. We take so much from Earth everyday; this is a way to give something back to it.

It’s a common saying that, to eternalise your passage in this life, one must have children, write a book and plant a tree. Well, the four tree species that are currently being planted in the Amazing Forest (they are native species typical of the region: jatoba, copaiba, ipe rosa and louro freijo) live in average 200 years.

And what’s cool about it, people get their own tree, which will never be cut down and remain throughout its life individualised by a name tag, with the name they choose for it.

“We want to give people the opportunity to make a difference for the environment while leaving their own positive footprint in the planet”, says Rodrigo Nascimbeni, the founding partner of the company, “a footprint so tangible and concrete that people can come and see it, show to their children, to their great-grand-children, to their friends…” he goes on referring to the fact that customers can visit their tagged trees in situ while walking inside the real Amazon rainforest.

Amazing Forest goes much beyond simply selling trees online, it is each person’s way to contribute to a better world and to guarantee that future generations will share the same bliss to live here on our planet.

And, better yet, this noble act of planting a tree and committing to a better world can be renewed as often as wanted. Each tree is sold for USD 60.

Besides doing your share of good for a better planet, people can buy trees either as a present for a loved one, a memorial, a way to mark an important occasion or as a simple and convenient method of offsetting their carbon emissions.

Amazing Forest launched on Monday the 23rd of May 2011. The first piece of land to be replanted is situated approximately 34 miles outside the city of Boa Vista, Roraima State in North Brazil (if you go to Google Maps, we’re right where the green arrow points to at these coordinates 2 29 44.40 N 60 56 40.85 W).

Via EPR Network
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